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Part 3 of series: Denominations, Toothpaste, and Toilet Paper Permalink for this post / Permalink for this series Yesterday I began reflecting on the recent discover that Protestants in American are more loyal to their toothpaste than to their denomination. I suggested that, for many of us, we consider our “brand” to be Christian rather…

Part 2 of series: Denominations, Toothpaste, and Toilet Paper Permalink for this post / Permalink for this series In yesterday’s post I summarized the results of an Ellison Research that found American Protestants to be more loyal to their brand of toothpaste than to their brand of church (i.e. denomination). Although I have neither the…

Part 1 of series: Denominations, Toothpaste, and Toilet Paper Permalink for this post / Permalink for this series A recent USA Today headline caught my eye: â??U.S. Protestants more loyal to toothpaste brand than church?â? Ouch! This isnâ??t something that a clergyman from a Protestant denomination wants to read in the morning paper. But, like…
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