There’s been a fad for the last three years or so for Acai  (pronounced ahh-sigh-eee), a berry from South America – mostly Brazil – with many weight loss products declaring that Acai can help you eat less, burn fat fast, and lose weight more easily.  Further, many sellers of Acai claim it is a “superfood,” or you can “get more energy to burn calories,” and “lose weight faster.”  Don’t believe these claims!

The U.S. Federal Trade Commission has determined that all of these claims are totally false, and that there is absolutely no evidence for these companies or manufacturers to support their outrageous claims.

There have been many scams associated with Acai, too, particularly by bogus Internet marketers who take orders (sometimes at scandalous prices) and then use credit card numbers to make other charges.  Sometimes, these additional charges can be difficult or nearly impossible to reverse.

Further, there have been no clinical trials of acai berries, to substantiate their marketing claims and “guarantees.”  Many celebrity pictures and names have been used as “endorsements,” that were not real.  Dr. Oz and Oprah Winfrey are good examples – they appeared endorsing acai products in multiple advertisements, but then sued to stop the marketers from using their names or pictures, as they had never made such endorsements.

So, the takeaway today is to never believe that acai berries can help you lose weight, be more energetic, or provide any health benefits whatsoever.  Don’t fall for, or order any acai weight loss products: they do not work.

HAVE YOU BEEN ACAI SCAMMED?  Please comment below.