When you are addicted, you never feel satisfied unless using the substance. Perhaps you drink alcohol to relax, take prescription drugs to numb the pain, shop for clothing to feel better about how you look, gamble to earn quick easy money, exercise to get the adrenaline high, look at porn to feel desirable, smoke to unwind, watch soap operas to feel romantic, play video games to feel successful or eat sugar to get energy. All of these behaviors have roots in escaping from an undesirable place to a desirable place and in fantasy living. Fantasizing about a life with less stress, fantasizing about a life without pain, fantasizing about a body that you want, fantasizing about having lots of money, fantasizing about feeling high all the time, fantasizing about being desirable, fantasizing about less anxiety, fantasizing about a romantic relationship, fantasizing about being the best or fantasizing about limitless energy. Your fantasy life, either from real experiences or imagined, leads to addictive behavior.