What started out as a relatively obscure faction of al-Qaeda, ISIS has quickly become a ruthlessly brutal terrorist movement gaining ground and recruiting fighters at disturbingly fast speeds. With their cold-blooded mass executions plaguing Western headlines, little has been published to address the question "why?". With recent attacks on Western soil, It’s vitally important to understand the gravity and seriousness that drives the worst terrorist group known to man, which could perhaps offer powerful insight into how they can be stopped.