What You Can Do

So now that you’ve been made aware of the link between advertising, your children, and your family’s spending habits, what can you do?

You can make a difference in two main ways: active guidance, and restricting access.

When you practice active guidance with your child, you simply watch and experience media along with them while providing commentary and fostering discussion.

The goal, here, is to help your child become aware that commercials are made to persuade them, and that just because something is advertised, doesn’t mean it is needed, or even beneficial at all.

If you can teach your children not what to think, but how to think and evaluate, they’ll be better equipped to discern for themselves what they truly want and do not want.

The second option is simpler: restriction. This, just like it sounds, is simply restricting access to television and internet services over which advertisements might come. It’s also the most effective method of stopping pleading and begging behavior.

Cut ads off at the source, and you’ll mostly eliminate their influence.

Unplug From the Matrix

Making the move from mindless viewing to guided or restricted viewing can be difficult, but this is vital for the health of your children and family.

Be aware of ever-shifting advertising techniques that target your children, and you’ll be better equipped to live the life you want, rather than the life that corporations want you to live. The cost of ignoring the power that commercials have over your children is simply too costly to ignore.