I have no children yet, but I do have plenty of friends who have babies, and for them I’ve found the perfect gift. It’s something to give to every new mom I know, because I keep hearing rave reviews from even the most back-achy of moms when I do. It’s called The Snuggle Wrap, and as you can see from the picture, it’s a stretchy, all-natural, 100-percent cotton piece of fabric that allows you to hold your baby (without directly holding your baby) in a variety of comfy heartbeat-centric ways. All the new moms I know love it. And at under 40 bucks, it’s got it all over those fancy strappy nylon backpack contraptions.

(posted by Sera Beak, substituting for Amy this week)