Working at Affinity4 showed me the truth behind fundraising; that it is hard work. In addition to all the traditional fundraising tactics, now Online Giving is a broadly used tool. Fundraising can be difficult for any organization, from the large corporations that everyone knows to small church groups just trying to do their part. Especially in today’s economy, it’s important to use different methods and stay abreast of current fundraising ideas; it’s more than knocking door to door in 2009.

I often read heartfelt letters from different nonprofit organization’s thanking our customers and thanking Affinity4 for donations. These organizations work so hard and they are thankful for every cent they raise.

I admire Affinity4 for taking another step in helping organizations continue to make a difference in our world with their recent initiative of hosting free webinars. They are geared to helping charities and ministries fundraise at their full potential and I am glad that I was selected to lead this one. For more information on our next webinar, “Online Giving”, scheduled for November 4th at 2:00pm EST visit

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