The discs are part of a $10 million software-and-cereal promotion thatoffers CD-ROMs with computer games, dictionaries and Bibles. But theMinneapolis-based company said it didn't know the Bible had been put onCD-ROMs.
``While inclusion of the Bible may be seen as added value by some, it isthecompany's policy not to advance any particular set of religiousbeliefs,''said General Mills, which counts Cheerios and Chex among its cereals.``Inclusion of this material does not conform to our policy, and weapologize for this lapse.''
Greg Swann, founder of Rhinosoft Interactive of Wisconsin, the companythathelped create the CDROMs, called General Mills' claims that it wasunawareof the software Bibles ``a flat-out lie.''
``We all knew we were walking through a minefield,'' Swann said inSaturday's Detroit Free Press. ``But I knew this idea was going to beverypopular with millions of Christians who will want those free Bibles.''
Michigan-based Zondervan Publishing had given free licenses for thesoftwarecopies of its New International Version of the Bible.