The Deacon's Bench

The Deacon's Bench

“Take it. Break it. Share it. Love it.”

I thought that sounded eucharistic when I heard it last night — and I wasn’t imagining things.

That was the copy used in the ad campaign for Popsicle on last night’s episode of “Mad Men,” and it prompted a brief discussion about religion, as copy writer Peggy Olson — who has been struggling with her own Catholic faith — explained that not only is the idea “very Catholic,” but “it’s Christian, in the social sense.”

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Mr. Basso

posted October 20, 2008 at 10:15 pm

God forgive me, but she’s gorgeous…in the social sense.

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posted October 21, 2008 at 1:43 am

Immediately what came to mind when I heard it here. Mad Men‘s Catholic references (and Ms Olson’s own struggles) are a joy to pick up at times, being the granddaughter raised by a Louisianian deacon and now in the land of mainly Protestants and Buddhists in Hong Kong. I also enjoy that the writers on the show often pair her with the other Catholic, the gay Italian artist whose name escapes me, and he was a pleasure in the scene you reference as well. Although he’s a minor character, I do wonder whether they will address his issues regarding his faith as they have with Ms Olsen, if only in passing.

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posted June 22, 2010 at 4:29 pm

Did anyone also notice in the art work of the popscicle ad, that the mom who was handing each of her kids’ a popscicle, looked just like Jesus on the cross? The popscicle executive stated that the image of the mom looked familiar. Peggy said, it’s original. Loved the symbolism.

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