Audience

Demographics

Gender
Female
62%
Male
38%
Age
35+
72%
35-54
43%
Education
College
81%
College grad/post grad
53%
Post grad
26%
Household Income
60K+
43%
75K+
34%
100K+
21%
Martial Status
Married
66%
Source: All metrics comScore, October 2010

Total Audience

  • 3 million unique visitors monthly across our site and newletters*
  • 14 million newsletter subscribers

    • Market Potential of the Inspiration & Faith Audience

    Source: Frank N. Magid Associates Research Study, March 2009. Ranges indicate +/-4% error
    Inspiration + Faith (74%)
    This audience is interested in both inspirational and faith topics
    Market Size: 115.5M – 129M
    Inspiration Only (17%)
    This audience is only interested in inspirational topics and rejects faith
    Market Size: 22M – 35M
    Faith Only (0.1%)
    This audience is only interested in faith topics and rejects inspirational content
    Market Size: 0.1M – 6.9M

     

     

     

     

     

     

     

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    Beliefnet Audience Quote

     

            Audience Survey

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