How Color Can Change Your Life

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Discover Your Power Color

Multi-colored hot-air baloons

By Pamela Harding

Are you feeling blue? Seeing red? Looking green around the gills? Try a healthy dose of color therapy. It might be just the prescription you need!

Our ancestors believed that color held magical properties. It could be used to ward off evil spirits, attract good ones, and even heal the sick. While in this age of hard science and cool technology we may view such beliefs with skepticism, our fascination with color has taken on new forms. Biochemists, environmental and industrial psychologists, make-up experts, wardrobe consultants, and, of course, advertising pros have studied color and found how it affects mood, health, image, perception, even heart rate. Certain colors can prompt you to eat faster, perceive objects differently, and even make you spend more money.

Although babies are drawn most strongly to bright colors, and children often prefer solid, vibrant hues, adults tend to choose more subdued tints and shades of color: pink and rose or maroon instead of fire-engine red, for instance, or peach, melon or rust instead of bright orange. To surround yourself with what you feel comfortable is most important. Certain colors can ramp up your mood, but only if they appeal to you. If they don't, they can do the opposite.

Click to learn more about the healing powers of color.

Pamela Harding enjoys writing about food, health, pets, and anything else that contributes to happiness and well-being.

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