Truli Aims to Deliver Family Content to the Entire World
Beliefnet interviews Michael Solomon about Truli, his brand new Christian video website.
BY: S. Russ
What is your background?
I’m a content person and I’ve been at this for over fifty-five years. I started out in 1956 loading films on trucks for United Artists when I was eighteen years old. I went to New York University at night, I’ve been on the board there for 25 years… so in 1960 they sent me to the international division and sent me to Panama to open up the Central American territories for American motion pictures. I did that for a year and they sent me to Colombia where I had all kinds of extraordinary adventures. Then they sent me to Peru where I was manager over Peru and Bolivia at twenty-four years old. During that time I received an offer from MCA, which in those days was the largest company distributing television programming. My position was to start the Latin American television division, so I moved to Mexico and also had a home in Brazil and I traveled throughout Latin America putting stations on the air. I worked at MCA for 14 years, became a Vice President when I was thirty and had worldwide responsibilities for them.
After twenty-two years under the corporate structure I decided to start my own company which was called Telepictures Corporation. I started that in 1978, and went public in 1980. I was CEO of that company and that company actually created syndication. We created it with a little series called People’s Court, which is still on the air and the godfather of court shows. Thirty-two years later, it’s still on the air! So the stock went from three dollars to thirty-two dollars, because of the success I bought a company called Lorimar, and Lorimar Telepictures Corporation became the largest production company of American television content in the world. We had Dallas, Falcon’s Crest, Knot’s Landing, those series were very, very big. We had thirteen years of each of those series on NBC. I owned television stations, was in the home video business, was in the magazine business, and was very successful there as well. Then, three years later I received an offer from Warner Brothers that I couldn’t turn down. I was a part of the package and became the president of Warner Brothers International. My mandate was to build up their international television division from scratch, I did that and in three years and it became the largest operation of its kind in the industry.
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