Why Can't We Commit?
Have we become a nation of option addicts, slaves to the choices we crave?Faithworks
Do you know someone who has to be in control of the remote? No matter what'son TV, that person is always looking for something better. Commercials don'texist for advertising purposes but only to allow exploration of all theother viewing options.
Exploring options is part of our nature. But today, the remote control is a metaphor for commitment in America. We wantto control our choices but from a distance, without having to get involved.
"Commitment is becoming something that people now give project by project,not for a lifetime," says Becky Bridges, a communications and marketingspecialist in Dallas. "You will find a lot of commitment to a task. Manywill commit to an event. But there is an ending to these types ofrelationships."
Short-term commitments require less. They also offer less. Andwhen people get accustomed to short-term commitments, long-term commitmentsmay seem less necessary. Why should we choose the long-term when theshort-term offers more ease and control?
Barna Research Group says the trend toward shorter commitments has spilledinto the arena of church attendance. Each year, one out of seven adultschanges his or her church membership. Another one out of six regularlyattends a carefully chosen handful of churches on a rotating basis ratherthan sticking with the same church week after week.
What fuels our commitment aversion? Uncertainty.