No, this is not like any game show you’ve ever seen. The contestants pray. A Gospel choir breaks into hallelujahs at commercial breaks. The host, comedian Jeff Foxworthy quips “You know, if your church is also a skating rink, you just might be a redneck.”

Jeff Foxworthy on the American Bible Challenge set

In the premiere episode of the American Bible Challenge, airing Thursday night, August 23 at 8 p.m. EDT, on the Game Show Network, the first three teams of 18 is introduced – and go head-to-head in competition for $20,000 that the competitors don’t even get to keep.

Thursday night, viewers will meet “The Suburban Saints,” from Sacramento, California – whose members include local deputy sheriff Ron Milton, insurance salesman Ned Schaut and TV/film producer Rick Borba. What do they have in common? They are Bible study buddies.  Ron is a Purple Heart Iraq War vet who volunteers in prison ministry; Ned wants to build a skate park to minister to teens; and Ricky hopes to make films and TV shows reflecting Christian values – but without any sermons. If they win this round, they will earn $20,000 for City Crossroads, a non-profit serving the Sacramento community.

From left, the Suburban Saints, Minnie’s Pantry and the Gospel Geezers

They’re squaring off against “Team Gospel Geezers,” three gray-haired golfing buddies from Charlotte, North Carolina: Retired firefighter captain Roger Tench, realtor Bill Henderson and Chris Kidd, a nuclear security maintenance specialist. All three have been devoted Christians for decades and found their faith put to the test in different ways, including when Roger’s wife was diagnosed with cancer and the time Bill felt God wanted him to serve his community during the housing crisis by selling homes without a commission. Their charity? Samaritan’s Purse, a ministry founded by Billy Graham’s son, Franklin — which provides emergency relief in disaster and poverty areas worldwide.

Next, the show introduces “Team Minnie’s Food Pantry,” from Plano, Texas. This squad consists of a Dallas-area storefront charity ‘s volunteer staff. Their pantry gives away food to local families in need. Team members include stay-at-home mom Lanett Patt, pantry director Cheryl Jackson and businesswoman Lynette Shofner. The latter two are sisters – preacher’s kids – and the pantry is named after their mom.  Sister-in-law Lanett also helps Lynette with the related Sisters of Savings, a food coupon project that encourages locals to donate food to the pantry.

In the opening moments of the show, the Sacramento crew ace every question about Noah’s Ark – beating the Geezers and the Pantry gals at the buzzer, answering some pretty easy questions with almost a

snicker. Gee, aren’t there any tough questions on this show? Well, just wait and see.

On the set of the American Bible Challenge

But what is going on here? Is a game show based on Bible trivia going to fly in these politically correct times? Well, reasoned the corporate bigwigs at Sony and GSN, why not create a game show based on the bestselling book of all time? After all, more copies of the Bible are in print than any other written work. According to the New York Times, more than 40,000 Bibles are sold daily. Its sales numbers vastly exceed those of even the most popular novels.

And Americans love game shows. In its 25th season, Wheel of Fortune draws record audiences year after year. The Price Is Right is in its 39th year. And for as long as anybody can remember, Americans have shouted Jeopardy questions at their TV screens. So, why not a game show based on the world’s bestselling book?

GSN believes the Bible is about to deliver the next Deal or No Deal. They’re going after a vast, untapped market – those millions of viewers who can recite the all names of the ancient kings of Israel, can recite the major events in each chapter of the Book of Exodus, and without blinking can tell you where Mount Ararat – the final resting place of Noah’s Ark – is located.