70 - Blink
New York Times writer Malcom Gladwell became a bestselling author with insightful books that examine the human experience and explain what makes us tick. One of those bestsellers is his 2005 book Blink. It examined the nature of rapid cognition and what we call “knee-jerk reactions” – those thoughts and attitudes that come to us as instantly as the blink of an eye. In Blink, readers were able to unfold the nature of jumping to conclusions, the result of doing so and how to change one’s quick perceptions.
~ Jennifer Jones