From 2005 until late last year, I worked as a freelance writer and consultant on a number of marketing and promotional projects for Relevant Solutions, the design and strategy division of Relevant Media Group (publishers of Relevant Magazine and several of my books). Got to work on a bunch of fun ad campaigns, mostly targeted at Relevant’s core demographic of young, twenty-ish consumers — who are known for being into irony, surreal humor, and silly things. That’s why, if you go to the Relevant Solutions site linked above, you’ll find self-marketing tag lines involving cupcakes. (I wrote most of those, by the way, including possibly one of the best things I’ve ever written, which is this: The only thing we take seriously is you. And rattlesnakes.)
Anyway, former Relevant staffer Tyler Clark recently reminded me, via his blog, of a 2006 campaign they put together to promote Relevant Network, a package they sell to church leaders. It involved the following video clip, the execution of which makes me laugh every time. Enjoy.
Sadly, I can’t take much credit for it. If I remember right, all I came up with was the text about puppets. But I was involved. And that, for now, is enough.
More blogs to enjoy!!! Thank you for visiting O Me Of Little Faith. This blog is no longer being updated. Please enjoy the archives. Here are some other blogs you may also enjoy:
Red Letters with Tom Davis
Recent prayer post on Prayables
Most Recent ...
Farewell, O Me of Little Faith You said you had a big announcement coming today. What is it?
The announcement is this: Right now you are reading the final post on this blog. Ever.
So you're shutting this blog down?
Well, I'm going to stop writing ...
My Introvert Interview On Monday, author Adam McHugh delivered a guest post about the "snarling 8-headed monster" of the writing process. Today I return the favor -- sort of -- via an interview at his blog, Introverted Church. We talk about how my introverted ...
Harold Camping: "Invisible Judgment Day" When the rapture didn't occur as predicted on May 21, 2011, Harold Camping had a few options. Here is how he could have responded to the failed prediction, in descending levels of crazy:
1. He could announce that he was wrong. This is the ...
The Phases of Writing (Adam McHugh) If you've ever felt out of place among all the exciting, expressive, emotional enthusiasm of a contemporary church service...or an evangelist's demands that you need to constantly be sharing your faith boldly to strangers...if it simply wipes ...