Movie Mom

Movie Mom

Marketing to Kids Archives

showing results 13 - 16 of 50

genre

  • Action
  • Animation
  • Comedy
  • Classic
  • Documentary
  • Drama
  • Epic
  • Fantasy
  • Horror
  • Musical
  • Romance
  • Science Fiction
  • Sports
  • Spy
  • Thriller
  • War
  • Western

quality

  • A+, A, A-
  • B+, B, B-
  • C+, C, C-
  • D+, D, D-
  • F+, F, F-

who's watching

  • My entire family
  • Just the grown-ups
  • Little kids
  • Big kids

age range

  • Kindergarten - 3rd grade
  • 4th - 6th grade
  • Middle school
  • High school
  • Mature High schooler
  • Adult
  • All Ages




Disney to Restrict Advertising of Junk Food

posted by Nell Minow

The New York Times reports that: The Walt Disney Company, in an effort to address concerns about entertainment’s role in childhood obesity, plans to announce on Tuesday that all products advertised on its child-focused television channels, radio stations and Web sites […]

Kids’ Toys and Costumes for the PG-13 “The Avengers”

posted by Nell Minow

“The Avengers” is a PG-13 superhero movie with “intense sequences of action violence throughout and a drug reference,” according to the MPAA.  So why is it marketing the film via action figures and costumes for children?  Alert reader Andreas U. […]

Marketing Legos to Boys and Girls

posted by Nell Minow

Thanks to my friends at the Campaign for a Commercial-Free Childhood for pointing me to this look at the different way Legos are marketed to boys and girls.  I love the way the website lets you make your own mash-up. […]

Complaints about “The Lorax” from Lou Dobbs and the CCFC

posted by Nell Minow

Dr. Seuss wrote The Lorax in 1971, around the time of the first Earth Day and the creation (by Republican President Richard Nixon) of the Environmental Protection Agency.  It is the story of the “Once-ler” who chanced upon a place filled […]

Previous Posts

Smile of the Week: A Boy and a Penguin
This reminds me a little of the depiction of a child's world in The Complete Calvin and Hobbes and Barnaby. [youtube]https://www.youtube.com/watch?v=iccscUFY860[/youtube] Many thanks to Slate for this and the others on its list of the year's best ads.

posted 12:06:45pm Dec. 21, 2014 | read full post »

Mel Torme and Judy Garland: Christmas Song
[youtube]https://www.youtube.com/watch?v=SaEedtRHklg[/youtube] I love it that Judy Garland sings "rainbows" instead of "reindeer."

posted 8:00:57am Dec. 21, 2014 | read full post »

What Happened to All the Great Quotable Movie Lines?
Michael Cieply has a fascinating piece in the New York Times about the movie lines we love to quote and why there don't seem to be any new ones. Look through all of the top ten lists of the year, and see if you can think of one quotable line from any of them. That doesn't mean they aren't well wri

posted 3:58:57pm Dec. 20, 2014 | read full post »

George Clooney and the Cast of Downton Abbey
You don't have to be a fan of "Downton Abbey" (or "Mr. Selfridge") to love this hilarious spoof, with guest appearances by Jeremy Piven, George Clooney and the Absolutely Fabulous Joanna Lumley. [iframe width="560" height="315" src="//www.youtube.com/embed/ryo7fqdmcGQ?rel=0" frameborder="0"] [

posted 1:43:50pm Dec. 20, 2014 | read full post »

Ask Amy Says: A Book on Every Bed
I love to remind people about Amy Dickinson's wonderful "Book on Every Bed" proposal: Here’s how it happens: You take a book (it can be new or a favorite from your own childhood). You wrap it. On Christmas Eve (or whatever holiday you celebrate), you leave the book in a place where Santa is

posted 12:00:42pm Dec. 20, 2014 | read full post »


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