Movie Mom

Movie Mom

Marketing to Kids Archives

showing results 13 - 16 of 51

genre

  • Action
  • Animation
  • Comedy
  • Classic
  • Documentary
  • Drama
  • Epic
  • Fantasy
  • Horror
  • Musical
  • Romance
  • Science Fiction
  • Sports
  • Spy
  • Thriller
  • War
  • Western

quality

  • A+, A, A-
  • B+, B, B-
  • C+, C, C-
  • D+, D, D-
  • F+, F, F-

who's watching

  • My entire family
  • Just the grown-ups
  • Little kids
  • Big kids

age range

  • Kindergarten - 3rd grade
  • 4th - 6th grade
  • Middle school
  • High school
  • Mature High schooler
  • Adult
  • All Ages




Children Now Calls on the FCC to Limit Hidden Ads in Children’s Programming

posted by Nell Minow

Industry publication Broadcasting & Cable reports that representatives of the advocacy group Children Now met with a top aide to FCC Chairman Julius Genachowski and other FCC staffers last week “to press the commission to take a stand against imbedded advertising […]

Disney to Restrict Advertising of Junk Food

posted by Nell Minow

The New York Times reports that: The Walt Disney Company, in an effort to address concerns about entertainment’s role in childhood obesity, plans to announce on Tuesday that all products advertised on its child-focused television channels, radio stations and Web sites […]

Kids’ Toys and Costumes for the PG-13 “The Avengers”

posted by Nell Minow

“The Avengers” is a PG-13 superhero movie with “intense sequences of action violence throughout and a drug reference,” according to the MPAA.  So why is it marketing the film via action figures and costumes for children?  Alert reader Andreas U. […]

Marketing Legos to Boys and Girls

posted by Nell Minow

Thanks to my friends at the Campaign for a Commercial-Free Childhood for pointing me to this look at the different way Legos are marketed to boys and girls.  I love the way the website lets you make your own mash-up. […]

Previous Posts

When Boredom Beats Mental Busywork
I love this tribute to boredom on car trips with children.  I well remember being in the back seat with my sisters, alternating games of GHOST and Botticelli with highway bingo and, yes, arguing with each other about who had to ride in the middle.  What will today's children remember about family

posted 8:00:55am Mar. 04, 2015 | read full post »

Screenwriter Graham Moore on Writing About Smart People
One of the most touching moments of the 2015 Oscars broadcast was from Graham Moore, a 28-year-old screenwriter who won the Best Adapted Screenplay award for "The Imitation Game," based on mathematician Alan Turing's word to solve the Enigma code during WWII. [youtube]https://www.youtube.com/wa

posted 3:59:29pm Mar. 03, 2015 | read full post »

YouTube's New Campaign for Women: #DearMe
What advice would you give your younger self?  In celebration of International Women's Day, take part in YouTube’s global #DearMe initiative to inspire and empower young girls everywhere. [iframe width="560" height="315" src="https://www.youtube.com/embed/AbqT_ubkT0Y?rel=0" frameborder="0"]

posted 2:19:03pm Mar. 03, 2015 | read full post »

Play the #1 Songs Since 1946
Playback.fm has all the top pop songs since 1946, with a clever app that lets you check out what was #1 the day you were born or on any other special day in your life.

posted 11:28:23am Mar. 03, 2015 | read full post »

This Week on USA: "Dig," Set in Jerusalem
I've been looking forward to this since I got a sneak peek last year at Comic-Con: "Dig" premieres on USA March 5, 2015 at 10 pm (9 Central), starring Jason Isaac and Anne Heche in a mystery miniseries filmed in part in Jerusalem. [iframe width="560" height="315" src="https://www.youtube.com/embe

posted 8:00:49am Mar. 03, 2015 | read full post »


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