Movie Mom

Movie Mom

Marketing to Kids Archives

showing results 13 - 16 of 48

genre

  • Action
  • Animation
  • Comedy
  • Classic
  • Documentary
  • Drama
  • Epic
  • Fantasy
  • Horror
  • Musical
  • Romance
  • Science Fiction
  • Sports
  • Spy
  • Thriller
  • War
  • Western

quality

  • A+, A, A-
  • B+, B, B-
  • C+, C, C-
  • D+, D, D-
  • F+, F, F-

who's watching

  • My entire family
  • Just the grown-ups
  • Little kids
  • Big kids

age range

  • Kindergarten - 3rd grade
  • 4th - 6th grade
  • Middle school
  • High school
  • Mature High schooler
  • Adult
  • All Ages




Marketing Legos to Boys and Girls

posted by Nell Minow

Thanks to my friends at the Campaign for a Commercial-Free Childhood for pointing me to this look at the different way Legos are marketed to boys and girls.  I love the way the website lets you make your own mash-up. […]

Complaints about “The Lorax” from Lou Dobbs and the CCFC

posted by Nell Minow

Dr. Seuss wrote The Lorax in 1971, around the time of the first Earth Day and the creation (by Republican President Richard Nixon) of the Environmental Protection Agency.  It is the story of the “Once-ler” who chanced upon a place filled […]

Avoid the ‘Nagging Nine’ and Over-Advertised Toys

posted by Nell Minow

The Campaign for a Commercial-Free Childhood has released their annual list of the toys that most outrageously over-advertise to children.  These are the products that clutter the channels most watched by children and the CCFC recommends parents not reward their […]

How Companies Get Kids Hooked on Brands

posted by Nell Minow

The headline is inflammatory but the facts are truly disturbing.  Business Insider’s slideshow on how companies get kids hooked on brands starts, believe it or not, prenatally, and continue through “alca-pop” candies and tobacco companies’ 18th birthday gifts to teens.

Previous Posts

COMING THIS MONTH: September 2014 Movies
Happy September!  There isn't much new in theaters this Friday, but next week things start to pick up. Here's the best of what's coming in theaters this month: September 12: "Dolphin Tale 2"  This sequel to the endearing fact-based "Dolphin Tale" brings back stars Harry Connick, Jr., Morgan Fr

posted 8:00:52am Sep. 01, 2014 | read full post »

Labor Day 2014: Movies About Unions
Today we pay tribute to workers, especially those who worked for better conditions for everyone. Sally Field won an Oscar for this real-life story about a courageous woman who helped mill workers form a union. [youtube]https://www.youtube.com/watch?v=45CX8W9peTs[/youtube] Doris Day plays

posted 7:00:42am Sep. 01, 2014 | read full post »

Summer Summer-y: The Summer Movies of 2014
A few concluding thoughts on the summer movies of 2014: A good summer for food movies: "The Chef," "The 100-Foot Journey," and "The Trip to Italy" had some big-time actors but the real stars were the luscious meals. Special mention of the delicious French comedy "Le Chef," starring Jean Reno, as

posted 3:46:47pm Aug. 31, 2014 | read full post »

The Last Leonard Maltin Movie Guide
Leonard Maltin was only 17 years old when he was offered the chance to create his guide to movies on television. For many years, I kept the latest copy on my desk and anyone who came into my office could pick a page number at random. If I had not seen any of the movies on that page, I had to buy t

posted 8:00:33am Aug. 31, 2014 | read full post »

"Let's Be Cops" Could Have Been Not Terrible
"Let's Be Cops" is a dumb movie that wants to be like "Lethal Weapon" or "The Other Guys," a comedy action film about buddies with badges. It's moderate box office returns are possibly in part because the unrest in Ferguson and news stories about police brutality made the timing bad for a cop comed

posted 11:35:46am Aug. 30, 2014 | read full post »


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