Movie Mom

Movie Mom

Marketing to Kids Archives

showing results 37 - 40 of 51

genre

  • Action
  • Animation
  • Comedy
  • Classic
  • Documentary
  • Drama
  • Epic
  • Fantasy
  • Horror
  • Musical
  • Romance
  • Science Fiction
  • Sports
  • Spy
  • Thriller
  • War
  • Western

quality

  • A+, A, A-
  • B+, B, B-
  • C+, C, C-
  • D+, D, D-
  • F+, F, F-

who's watching

  • My entire family
  • Just the grown-ups
  • Little kids
  • Big kids

age range

  • Kindergarten - 3rd grade
  • 4th - 6th grade
  • Middle school
  • High school
  • Mature High schooler
  • Adult
  • All Ages




More Marketing of PG-13 Movies to Little Kids

posted by Nell Minow

My friend Liz Perle has a wonderful piece at Common Sense Media about the latest efforts to market PG-13 movies to young children. The first Transformers movie, which was rated PG-13 but lent its brand to Happy Meal toys aimed […]

Why is SpongeBob in a Sexy Commercial?

posted by Nell Minow

What were they thinking? The latest Burger King ad for a Kids Meal featuring a SpongeBob Squarepants toy is a booty-shaking adaptation of Sir Mix-a-Lot’s famous musical salute to ladies’ rear ends. This is what the Campaign for a Commercial-Free […]

Dora’s Makeover, Part 2

posted by Nell Minow

Thanks to everyone for the thoughtful comments on the new “Dora.” I promised to follow up, so here is the latest picture of what the older version of Dora will look like. As I have said, I am keeping an […]

Dora’s Disappointing Makeover

posted by Nell Minow

Here is the opening paragraph of a new press release: Mattel, Inc. (NYSE:MAT) and Nickelodeon/Viacom Consumer Products (NVCP), announced today that Dora the Explorer™ is growing up! The companies have introduced a whole new way to look at Dora for […]

Previous Posts

Another "Star is Born" Movie? Possibly, with Bradley Cooper as Director and Beyonce to Star!
A movie that's already been done three times (at least) may just get yet another remake if the rumors are true that Bradley Cooper will direct and Beyoncé will appear in "A Star is Born."  The original 1937 version, said to be inspired by (among others) the marriage of aging vaudeville star Al Jol

posted 3:54:02pm Mar. 30, 2015 | read full post »

Exclusive Clip and Contest: What Would Jesus Do -- The Journey Continues
We are honored to present an exclusive clip from "WWJD (What Would Jesus Do): The Journey Continues," inspired by the best-selling classic book In His Steps. WWJD: The Journey Continues is availab

posted 3:40:29pm Mar. 30, 2015 | read full post »

Behind the Scenes: Furious 7
[iframe width="560" height="315" src="https://www.youtube.com/embed/idn_PGgl3HQ?rel=0&controls=0&showinfo=0" frameborder="0"]

posted 8:00:57am Mar. 30, 2015 | read full post »

Interview: Amy S. Weber of the Bullying Movie "A Girl Like Her"
Writer/director Amy S. Weber first became interested in the problem of bullying when she was producing educational films for young people in 1996, over about a 10 year period. "I was working

posted 4:55:40pm Mar. 29, 2015 | read full post »

Trailer: Adam Sandler and Peter Dinklage in "Pixels," a Comedy About the Attack of the Aliens Modeled on Classic Video Games
[iframe width="560" height="315" src="https://www.youtube.com/embed/0CYMC5b8KLE?rel=0" frameborder="0"]

posted 8:00:58am Mar. 28, 2015 | read full post »


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