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Morgan Spurlock’s TED Talk on Product Placement in Movies

posted by Evan Derrick

I’ll be posting an interview with Morgan Spurlock (“Super Size Me”) about his new movie on product placement soon. Here’s the talk he gave at TED about making a movie about product placement that was entirely funded by product placement. This is why the official name of the film is “POM Wonderful Presents The Greatest Story Ever Sold.” And yes, onstage naming rights for this talk were sponsored too. Watch to find out from who and how much.

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