Movie Mom

Movie Mom


The ‘Traitor’ Commercial Gives Too Much Away

posted by Nell Minow

It infuriates me when trailers and ads give away too much of the movie. This often happens when all the best jokes or special effects are strung together to get you to buy a ticket but once in a while an important plot twist is given away, too. I try very hard to be careful in my reviews not to give away anything I think the audience is better off discovering in the movie. If you have any plans to see the fine terrorism drama “Traitor,” starring Don Cheadle, please don’t watch the ads because they reveal an aspect of the plot I am sure the director and screenwriter wanted to be a surprise.



  • iorek

    I don’t understand why the directors and producers don’t police this. You would think the marketers who make the commercials run the studio.

  • jestrfyl

    It often seems to be that when they give away the best stuff in the trailer, the rest of the movie is not worth much time, and less money.

  • Alicia

    I hate this trend as well – practically showing the whole movie in the trailer. A trailer should be a teaser not a spoiler.

  • mapleleafmagpie

    I just saw the trailer and I felt more compelled to see it. I found the official website (traitor-themovie.com/) and I anticipate its premier today in theaters.

  • Nell Minow

    Thanks! I’d love to hear what you think about the movie and whether you agree with me that the trailer gives away one of the movie’s surprises.

  • Toby Clark

    One of the questions on the Filmmakers Exam at http://www.rinkworks.com is “will the trailers and/or commercials for your movie be able to show every good scenes and still have room to show some of the bad ones?”
    What annoys me though is when the voiceover to the trailer is totally inaccurate – in the trailer for “Friday the 13th: Part 2,” the voiceover guy either a) hasn’t seen the movie or the first one, or b) can’t count. “On a June night in 1980, Friday the 13th, 12 of her friends were murdered.” I checked, it was 7, not counting the killer and the two killed in the teaser.

  • Ryan Kielly

    Man its stupid!! That god d*mn preview gave it away!! If I chouldtalk to the person who made the commercial I WOLUD KILL HIM!!! I wanted to find out in the movie… BUT NOOO they had to tell us in preview!!

Previous Posts

The Art of John Alvin -- Designer of Iconic Movie Posters
Any fan of film history and design will love this magnificent new book devoted to the iconic movie posters and other artwork from John Alvin, assembled and written by his widow, Andrea Alv

posted 8:00:05am Sep. 18, 2014 | read full post »

Guest Post: Tara Sonenshine on "Calvary"
My deepest thanks to Tara Sonenshine for allowing me to publish her thoughtful comments on "Calvary," starring Brendan Gleeson as a troubled priest in a small Irish t

posted 11:19:17pm Sep. 17, 2014 | read full post »

Trailer: Effie Gray, Starring Dakota Fanning and Emma Thompson
Emma Thompson won an Oscar for her "Sense and Sensibility" screenplay. She wrote and stars in "Effie Gray," with Dakota Fanning, the real-life story of the Victorian art critic, John Ruskin (David Suchet), and his much-younger bride, Effie Gray. Tom Sturridge plays John Millais, the artist she mar

posted 3:30:30pm Sep. 17, 2014 | read full post »

New MacArthur Genius Award Winners Include Alison Bechdel and Joshua Oppenheimer
It is always a treat to see the worthy awardees of the MacArthur Foundation's "genius grants." The foundations awards are unique because you cannot apply for them and there are no restrictions on the use of the money given to the recipients. The awards committee reviews the work of people making ex

posted 9:53:29am Sep. 17, 2014 | read full post »

Happy Birthday US Constitution!
[youtube]https://www.youtube.com/watch?v=FzAJyK0ovo8[/youtube] It was on September 17, 1789 that the US Constitution was approved. The Bill of Rights was not added until later, but let's celebrate that, too. How many can you name? This will help you remember them. [youtube]https://www.youtu

posted 8:00:21am Sep. 17, 2014 | read full post »




Report as Inappropriate

You are reporting this content because it violates the Terms of Service.

All reported content is logged for investigation.