Idol Chatter

Idol Chatter


Oprah’s Show To End; Her Influence…?

posted by Douglas Howe

CNN and other outlets are reporting today that “The Oprah Winfrey Show” will be ending after 25 seasons.
The last show will be coming up soon: on September 9, 2011.
Okay, so it’s not so soon! Mrs. Winfrey has followed the path of evening talk show host Jay Leno, the host of “The Tonight Show” from 1992-2009. To remove speculation about the potential of him moving to another network, or about what would happen with Conan O’Brien, the succession plan was announced well in advance of his May, 2009 departure from the show. Mrs. Winfrey’s announcement comes almost two years before her show will actually end.
I have several questions and reactions to the news:
Wow! Sometimes it takes the end of something to appreciate how amazing it’s been. According to the Oprah.com website, “The Oprah Winfrey Show” has been the highest-rated talk show for 23 consecutive seasons, being seen by 42 million viewers a week in the United States and 145 other countries. It has spun off “Oprah’s Book Club,” “O” Magazine, Oprah.com, “Oprah’s Angel Network,” Harpo Films and a host of other associations.
More Than a Show. “The Oprah Winfrey Show” is more than a show. It’s an institution. It’s a movement. It’s a congregation. It’s a marketing animal. It’s the home base of a much larger media empire. While most talk shows (“Larry King Live,” “The Today Show,” “Good Morning America,” “Late Night With David Letterman, etc.) attract media leaders who are releasing a book, movie, campaign or public relations message, Oprah’s endorsement has turned unknown people into household names, including Eckhart Tolle and Marianne Williamson. She has helped turn unknown gadgets into everyday must-haves . She once urged her audience to read Leo Tolstoy’s”Anna Karenina,” and the ancient Russian classic shot to the top of the Best-Seller list.


What’s Next? What does someone with Oprah’s influence do next? She’s been on more “Most Powerful Women” or “Most Influential Women” or “Most Popular” lists than I even knew existed. Her reach is national and international, non-sectarian and transdenominational, inspirational and political. Will she run for office? Will she focus on charity? Will she be a Kingmaker and Queenmaker? Her world is among the biggest oysters of our lifetime.
Why Leave? Ms. Winfrey’s show launched her to a place not only of celebrity and stardom but of influence and wealth. Now that she’s got both, I believe that the primary reason for her leaving is to have the freedom to be a leader in causes that matter most to her, unbound by the cumbersomeness and boundaries of the show. Her viewership took a slight hit when she endorsed Barack Obama for President, and when she became closely associated with New Age teachings.
Where’s Her Successor? One of the enduring strengths of “The Tonight Show” has been its ability to create succession plans and successors. It would have been an outstanding exclamation point to her 25 years of the show’s success to be able to hand the baton to someone else. Some will call it impossible due to her unbelievable popularity. Others will say that great leaders raise up great followers.
But Ms. Winfrey’s announcement is different. There will be no successor, because there can’t be. She’s been on every “O” magazine cover ever. Her personal brand is stronger than that of the show. And there hasn’t been a “#2″ in the wings. The enduring question will be whether or not Oprah wants to sustain “The Oprah Effect,” in terms of her influence, and whether or not her audience will remain faithful without the opportunity for daily contact through the show.



  • http://psoriasisguru.com Dean Sanderson

    no doubt Oprah’s departure in 2011 will be a key event in the apocalypse scheduled for 2012

Previous Posts

Big Faith and a True Father-Son Bond
The film "Little" Boy is based on a seven-year-old boy working to move mountains to end World War II so his father and best friend can return home. Regardless of his size or age, this youth’s faith is unstoppable. Executive producers Roma Downey and Mark Burnett team up with the producers of

posted 11:01:58am Dec. 19, 2014 | read full post »

#MARCHON
In light of recent occurrences in addition to our day-to-day - we need, more than ever, to march on. #Marchon is a national platform for justice. It's the opportunity to let the world know what and how you feel. What are you passionate about? What do you believe needs to change? Where does the actio

posted 2:28:57pm Dec. 15, 2014 | read full post »

Classic with a Modern Twist: What to Expect from Annie
It's a film that the whole family will enjoy. It's a film that will inspire you to look at life in a different lens. Moreover, it's a film that will keep you wanting more - what film are we talking about? None other than Annie. The talented cast include Jamie Foxx, Quvenzhane Wallis, Rose Byrne,

posted 8:00:55am Dec. 15, 2014 | read full post »

Get Excited For the Holiday Film of the Year - Annie
Everyone is excited to see Annie, in theaters Dec. 19, staring Jamie Foxx, Quvenzhane Wallis, Rose Byrne, Bobby Cannavale, and Cameron Diaz. The film is a modern retelling of the story about an orphan who seeks optimism within the adversity that she faces every day. While you're waiting for the f

posted 9:30:10am Dec. 11, 2014 | read full post »

'Unbroken' is a True Gift This Christmas
// After 57 years of being hung up, now a war hero’s story is on the big screen. Unbroken, a true story based on U.S. POW and 1936 Olympic runner Louie Zamperini will be released on Christmas Day. The timing could not be more perfect said director and producer Angelina Jolie, who was emotionally e

posted 9:57:52am Dec. 10, 2014 | read full post »




Report as Inappropriate

You are reporting this content because it violates the Terms of Service.

All reported content is logged for investigation.