Beliefnet Names Ju-Don Roberts of as New Executive Editor

Respected Veteran Web Editor to Oversee Content Divisions at Leading Spirituality and Inspiration Website

For Immediate Release

Press Contact:

Caren Browning

The Morris + King Company


New York, NY – June 5, 2009 – Beliefnet, the leading multi-faith and inspiration website, has hired Ju-Don Roberts, the Managing Editor of, as its new Executive Editor and Senior Vice President. Roberts will oversee all the company’s content divisions—editorial, community, video and product, reporting to Editor-in-Chief, President and Co-Founder, Steven Waldman.

“We’re thrilled to have someone as respected and accomplished as Ju-Don Roberts to help lead Beliefnet into a new, exciting phase,” Waldman said. “Her strong command of web content, her extraordinary management skills, and her commitment to high quality editorial will help Beliefnet better serve our readers.”

"I've been a Beliefnet fan for years and have been very excited to see the recent growth and development of the site and community," Roberts said. "Providing inspiration and resources to help people navigate their life journey is an important mission—I'm looking forward to joining Beliefnet's great editorial and executive team."


Currently, Roberts has broad responsibility managing the staff of and was recently named Deputy Editor of the Universal News Desk, the hub of the soon-to-be integrated newsroom. During her time at, Roberts has worked in nearly every section of the site, spanning news and features. She and her team have won numerous web awards for journalism, design, interactivity and video. She also spearheaded the web coverage that helped the Post win the Pulitzer Prize for breaking news on the Virginia Tech shootings.

Before joining the Post in 1992, Roberts worked at the Washington Times. She returned to the Post in 1995 after a brief stint at the Charlotte Observer. Roberts is on the board of the Online News Association and the digital task force of the National Association of Black Journalists. She was a Nieman Fellow at Harvard University and earned her BA from Howard University.

Roberts replaces Elizabeth Sams, the long-time Executive Editor of Beliefnet, who announced recently she would be resigning to help care for her ailing mother in Atlanta. A founding member of the Beliefnet team, Elizabeth has been integral to Beliefnet’s tremendous success and growth.


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